Brand Guide

Velo Snus: All Flavors &
Strengths at a Glance 2026

6 min. reading time · May 2026

Table of Contents
  1. What is Velo Snus?
  2. The Velo Strength Scale 1–6 Explained
  3. Velo Mint Flavors – The Bestsellers
  4. Velo Fruit Flavors – For Variety
  5. Limited Editions
  6. Which Strength is Right for Me?
  7. Slim vs. Mini – What's the Difference?
  8. Frequently Asked Questions

Velo is one of the best-selling nicotine pouch brands in Germany – and for good reason. The brand by British American Tobacco offers one of the widest product ranges on the market: from mild mini pouches for beginners to extremely strong slim pouches for experienced users. Here you will find all current flavors, the strength scale in detail, and guidance for making the right choice.

What is Velo Snus?

Velo Snus are tobacco-free nicotine pouches that are discreetly placed under the upper lip. They contain nicotine, plant fibers, and flavorings – but no tobacco. This makes them legal in Germany and ideal for anyone who wants to consume nicotine without smoking.

ℹ Velo formerly: Lyft

Until 2019, Velo was known as Lyft before British American Tobacco rebranded the brand worldwide. The products themselves largely remained the same. So, if you're looking for Lyft, you mean Velo.

The Velo Strength Scale 1–6 Explained

Velo uses its own point scale from 1 to 6 to indicate the nicotine strength of its products. This is practical because it shows at a glance how intense a pouch is – without needing to know the exact mg value.

Strength Designation mg/pouch For whom?
1 / 6 Mini 4 mg Beginners, very occasional users
2 / 6 Easy 6 mg Beginners, occasional users
3 / 6 Strong 10 mg Experienced users, daily enjoyment
4 / 6 X-Strong 10.9 mg Experienced users with higher needs
5 / 6 Ultra 14.2 mg Very experienced users
6 / 6 Max 17 mg Exclusively for experienced users

Velo Mint Flavors – The Bestsellers

Mint is at the heart of the Velo range. Most bestsellers come from this category – especially the Velo 4 Freezing Peppermint, one of the best-selling nicotine pouches worldwide.

Strength 4/6 · 10.9 mg/pouch
Velo 4 Freezing Peppermint
The bestseller. Intense peppermint flavor in a slim format – ideal for daily use.
Strength 5/6 · 14.2 mg/pouch
Velo 5 Freezing Peppermint
One step stronger than the classic. Same aroma, more kick – for users with higher tolerance.
Strength 6/6 · 17 mg/pouch
Velo 6 Max Freezing Peppermint
The strongest Freezing version with 17 mg nicotine per pouch – exclusively for very experienced users.
Strength 3/6 · 10 mg/pouch
Velo 3 Crispy Peppermint
Formerly known as "Ice Cool". Crisp, fresh mint flavor, slightly milder – perfect as an introduction to stronger varieties.
Strength 4/6 · 10.9 mg/pouch
Velo 4 Cool Storm
Also known as Peppermint Storm. Icy freshness with a full nicotine kick.

Velo Fruit Flavors – For Variety

If you don't like mint or are looking for variety, you'll find it among Velo's fruity flavors. Mango and Strawberry Ice are particularly popular.

Strength 5/6
Velo 5 Tropical Mango
Exotic mango aroma combined with high nicotine strength – popular with users who want to combine fruit with intensity.
Strength 4/6
Velo 4 Orange Spark Intense
Zesty citrus aroma with an intense kick. Also known as Zest Flame.
Strength 2/6 · 6 mg/pouch · Mini
Velo 2 Mini Strawberry Ice
Strawberry with a refreshing kick in a compact mini format. Ideal for beginners and users seeking maximum discretion.
Strength 3/6
Velo 3 Icy Cherry
Fruity cherry with an icy finish. Well-tolerated strength for daily use.
Strength 3/6
Velo 3 Dark Black Currant
Deep blackcurrant aroma, slightly tart and intensely fruity.

Limited Editions

From time to time, Velo releases special editions. Currently available:

McLaren Edition
Velo McLaren Sweet Papaya
The official McLaren special edition with exotic papaya flavor. Only while supplies last.

Which Strength is Right for Me?

The right strength depends on your experience with nicotine and your personal preferences:

Profile Recommendation Product
Beginner Strength 2/6 Velo 2 Mini Strawberry Ice
Switching from Smoking Strength 3/6 Velo 3 Crispy Peppermint
Experienced Users Strength 4/6 Velo 4 Freezing Peppermint
Very Experienced Users Strength 5–6/6 Velo 6 Max Freezing Peppermint
⚠ Note on Strength 6/6

Velo 6 Max is exclusively for users with a high nicotine tolerance. For inexperienced users, the amount of nicotine can lead to dizziness or nausea. Always start with a lower strength and gradually work your way up.

Slim vs. Mini – What's the Difference?

Velo offers its products in two main formats. The Slim format is the standard – narrow, elongated pouches that sit discreetly under the lip. Almost the entire range is available in the Slim format. The Mini format is even more compact and inconspicuous, currently available mainly in milder strengths (e.g., Velo 2 Mini Strawberry Ice).

There was also a Large format for Velo (e.g., Mighty Peppermint Large), which offered larger pouches for a more pronounced mouthfeel – however, this format is currently being phased out and is hardly available anymore.

Buy Velo Snus

All flavors in stock · from €4.50 per can · Credit card & Klarna · Free shipping to DE

To the Velo Collection →

Frequently Asked Questions about Velo Snus

How much nicotine does Velo Freezing Peppermint have?
Velo Freezing Peppermint is available in four strengths: Velo 3 Crispy Peppermint with 10 mg/pouch (strength 3/6), Velo 4 Freezing Peppermint with 10.9 mg/pouch (strength 4/6), Velo 5 with 14.2 mg/pouch (strength 5/6), and Velo 6 Max with 17 mg/pouch (strength 6/6).
What is the strongest Velo Snus?
The strongest currently available Velo is the Velo 6 Max Freezing Peppermint with strength 6/6, 27 mg/g, and 17 mg nicotine per pouch. It is exclusively suitable for very experienced users with a high nicotine tolerance.
What is the difference between Velo 4 and Velo 6?
Velo 4 (X-Strong) contains 10.9 mg of nicotine per pouch (16 mg/g) and is suitable for experienced users. Velo 6 (Max) contains 17 mg per pouch (27 mg/g) and is significantly more intense – recommended only for users with high nicotine tolerance. Both are available in the Slim format.
Is Velo Snus tobacco-free?
Yes, all Velo products are 100% tobacco-free. They contain nicotine, plant fibers, and flavorings, but no tobacco. Velo nicotine pouches are legal in Germany and available without restrictions.
What was Velo before – and what is Lyft?
Until 2019, Velo was known under the brand name Lyft. British American Tobacco then rebranded the brand worldwide as Velo. The products themselves largely remained the same – only the name changed. So, if you're looking for Lyft, you mean Velo.
Which Velo strength is right for beginners?
For beginners, Velo strength 2/6 is recommended, e.g., the Velo 2 Mini Strawberry Ice. The mini format is compact and discreet, and the amount of nicotine is manageable. Those switching from smoking can start directly with strength 3/6.
This article is for general information purposes. At pouchesforyou, only tobacco-free nicotine pouches are sold. All products are for adults 18 years and older only. Nicotine-containing products can be addictive.